indra petersons

$$$ Matters

Yesterday morning, my morning show of choice Morning Express thumped sibling New Day (144,000 demo viewers to 60,000 demo viewers, per TV By the Numbers). You can see how the […]

CNN Severe Weather Center

CNN’s Severe Weather Center isn’t really a ‘center’ – it’s just a screen off of Studio 7 in Atlanta.  But with Brooke Baldwin and Carol Costello leaving CNN Center, it doesn’t make sense for the Severe Weather Center to stay behind.  It would make sense to split the weather center; […]

New Day Marks 1-Year Anniversary

New Day has had many problems (in the ratings, in their chemistry, in their hosts actually showing up to work [that was directed at Michaela]), but it has made it one year without any major changes made. I doubt that will remain the case for long, but

New Day: Success

Today, New Day did something similar to what I had suggested in my earlier blog post, where I suggested the cancelation of Early Start, and bringing over its anchors to be on New Day.  Now, obviously this wasn’t because I suggested it (and I doubt they even saw my blog […]