News Ticker

CNN renews relationship with CNN-IBN after saying it was over

In June, it was reported that CNN was ending its licensing agreement with India’s TV18, which was known as CNN-IBN. Their contract was set to expire at the beginning of 2016.

But now, reports THR, the two have reached a new agreement and have renewed their relationship.

CNN chief commercial officer Rani Raad told THR, “We are bound by contractual confidentiality and are not in a position to share [the] details of our agreement, but let’s be clear, it is not a short-term-agreement.”

“The agreement remains the same two-fold, brand licensing and content sharing partnership,” said Raad, adding: “In this second term, CNN and TV18 will forge a much closer working relationship to enable CNN-IBN’s globally-savvy viewers to stay ahead. There is renewed interest and commitment from both sides.”


Advertisements

1 Trackback / Pingback

  1. CNN affiliate rebrands itself as CNN News 18 | CNN Commentary

Discuss Below!

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s