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Keywords debut is HLN’s second worst

Unfortunately for HLN’s Summer Sanders, Keywords debuted to very low fanfare, despite receiving considerable on-air promotion, via commercials and interviews on HLN’s highly-rated show Morning Express, and also doing an interview on The Daily Share.

Keywords had the second worst debut of all of HLN’s new primetime series in the key demo.

sanders

Keywords‘ Summer Sanders

Jack Vale: Offline, which was HLN’s first original series to launch in primetime, brought in 62,000 demo viewers and 114,000 total viewers on its premiere night.

In comparison, HLN anchor Ali Nejad’s The Social Life debuted to 56,000 demo viewers and 177,000 total viewers.

The third series to debut was Beautylicious: Offline, which has evidently been canceled; it had HLN’s worst debut night yet, with only 36,000 demo viewers and 114,000 total viewers.

And then, Summer Sanders’ Keywords came in second place for worst HLN primetime debut, with only 38,000 demo viewers and 81,000 total viewers…

Ouch.


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3 Trackbacks / Pingbacks

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